Former Long Branch club reopens Friday with new name, look

Special to The HeraldFebruary 6, 2014 

— A longtime Rock Hill night club has changed its ownership and will reopen this weekend with a new name.

The former Long Branch has been remodeled and is now City Limits South, which is the latest venture from the North Carolina company responsible for City Limits Saloon in Raleigh and City Limits Saloon in Wilmington, according to owner Kevin Frazier, who along with his partners purchased The Long Branch in late 2013.

“We predominately do national country shows and are a dance hall as well,” Frazier explained.

In the past decade the Raleigh venue has garnered recognition as an original country music party bar aimed at securing the title of “home for all new and national country artists” thanks to appearances by Miranda Lambert, Eric Church, Florida Georgia Line and more.

“We are very excited to bring our concept to Rock Hill and hope to grow in South Carolina,” he said. “We will be hosting the best in regional and national country artists as well as hosting DJ-driven dance nights playing everything from country to top 40 and 80's party sing-a-longs.”

All the dancing and musical fun kicks off officially with Big Red and Steel Horse live on Friday followed by Jason Michael Carroll Saturday with an afterparty hosted by DJ Richie Rich.

Read more in Friday's Nighsounds column.

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