People sure do love their Chick-fil-A.
The restaurant's "Cow Appreciation Day" is apparently getting strong participation in York County, as folks take the chain up on its offer of free food for anyone who dresses like a cow today.
At the Chick-fil-A in Baxter Village outside Fort Mill, the restaurant was still hopping around 9:30 this morning with people of all ages donning varying levels of cow attire. Some went all the way from head to toe. Others just put a few black spots on a white shirt.
Libba Mack, 16, of Fort Mill came with a group of friends for breakfast at the Baxter location, wearing white shirts with black spots (read: socks) pinned on.
Sarah Pence, 16, said she also took advantage of the free chicken offer last year.
"By myself," she said. "No one wanted to come."
That was a little awkward, she said.
This year, surrounded by friends, "it's less embarrassing."
The group plans to come back for lunch and maybe even dinner.
"That's the way to do it," Mack said.
If you want to take part in the promotion but don't have access to a cow costume, Chick-fil-A has included a printable "starter kit" at www.cowappreciationday.com. Remember, even a partial costume will get you a free sandwich. And in this economy, free anything is worth investigating.
And if you're wondering whether I dressed like a cow, well, that was an easy decision for me.
Of course I did.
Check back later for a lunchtime report from the Rock Hill locations.
UPDATE: 2 p.m.
The bovine madness continued at the Chick-fil-A on Cherry Road in Rock Hill. Lunchtime saw an intense and steady flow of customers, both cows and noncows. There were plenty of folks going all out with their cow costumes.
James Martin, 35, of Rock Hill had his entire family dressed in full-body, homemade cow suits. This was the third year Martin's family has taken part in the promotion, and they've used the same costumes each time.
They add a little to the ensamble each year, Martin's wife, Merri, said. This year they added rope signs around their neck instructing folks to "Eat Mor Chikin."
"Just put it in the closet and hang onto it until next year," she said.
All four of their children -- ages 2, 5, 7 and 10 -- were enthusiastic about dressing up, Merri Martin said.
"Mooooo," said Brandon Martin, the 2-year-old.
"He's been mooing all day," Merri said. "He's been so excited to be a cow."
Martin said his family eats Chick-fil-A all the time, and that the free chicken day should only help grow their customer base.
"Giving back to the community, in the long run, will bring more business to them," he said.
Martin said the family would be back for dinner tonight.
Look for local pictures from Cow Appreciation Day in Saturday's Herald.
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