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Consumers need to read nutritional labels carefully on the food they choose, not just take the manufacturers' word for it that their foods are a “smart choice.”
The Food and Drug Administration has decided to investigate the so-called Smart Choices program that was rolled out by manufacturers, including Kellogg, Kraft Foods and General Mills, last year. The program uses green Smart Choice labels on the front of foods that allegedly have met certain standards for calories per serving and fat content.
But the standards apparently aren't too stringent. The labels appeared on everything from frozen sweets to sugary cereals.
“There are products that have gotten the Smart Choices checkmark that are almost 50 percent sugar,” FDA Commissioner Margaret Hamburg said recently.
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