Business

‘We’re the coolest.’ A Chester County drink is named ‘coolest’ product made in SC

It was still mid-morning when Gov. Henry McMaster stepped to a statehouse podium Wednesday to announce which company makes South Carolina’s “coolest” product. An instant later, it was High Noon.

The High Noon brand of vodka and tequila seltzers produced in Chester County won the fourth annual Manufacturing Madness. High Noon topped 150 products in the South Carolina Manufacturers Alliance bracket-style contest to promote state products and companies.

“There are so many cool things made in South Carolina,” said Stein Edwards, facility director who accepted the award for High Noon. “We’re grateful to finally say that we’re the coolest.”

Gallo, the California-based winery that owns the High Noon brand, opened a $423 million facility three years ago in Fort Lawn. What started as a small section of a warehouse off a dirt road, and just a few employees, has grown. Now Gallo has more than 350 employees and is still hiring.

High Noon, a 20-flavor hard seltzer that mixes fruit juice and sparkling water with alcohol, runs on four manufacturing lines. The Fort Lawn site produces 1,000 cans per minute, or about 10.5 million cases per year.

Millions of cans of High Noon will be produced 45 minutes down the road from Charlotte.
Millions of cans of High Noon will be produced 45 minutes down the road from Charlotte. Sean McInnis smcinnis@charlotteobserver.com

Gallo in SC

Gallo also produces 5 million cases of other drinks in the Fort Lawn. Its warehouse there distributes about 19 million cases of products per year.

“That’s 9,000 trucks and 700 rail cars every year that we’re shipping out of that facility all over the country, and in fact all over the world,” Edwards said.

High Noon Sun Sips produced in Fort Lawn by Gallo Winery
High Noon Sun Sips produced in Fort Lawn by Gallo Winery South Carolina Manufacturers Alliance

Early last year, Gallo detailed production plans to add vodka and brandy flasks at the Chester County plant. Gallo has more than two dozen brands from gin and tequila to whiskey.

The production at Gallo’s facility in Chester County is the type of success Manufacturing Madness aims to promote.

“South Carolina is a manufacturing powerhouse,” said Sara Hazzard, president and CEO of the Manufacturers Alliance. “Our companies are job creators, our employees are innovators and our products are used throughout the world.”

Gov. Henry McMaster, center, presents the trophy on Wednesday to the Gallo Winery group in Chester County after its High Noon product won the title of coolest item produced in South Carolina.
Gov. Henry McMaster, center, presents the trophy on Wednesday to the Gallo Winery group in Chester County after its High Noon product won the title of coolest item produced in South Carolina. Jeff Blake Jeff Blake Photo

About the made-in-SC contest

High Noon joins past winners Berkeley County steel, the F-16 Fighting Falcon plane from Greenville and the Honda Talon from Timmonsville. The online competition has drawn votes from more than 120 countries. This year there were more than 220,000 votes cast.

Of the 151 products that started the contest, 13 came from the Rock Hill region. York County had disc golf discs and rust prevention materials from Rock Hill, laser printers from Clover and three Fort Mill products (hot sauce, bow ties and needle roller bearings).

Lancaster County added pet health supplements and a grille-winch combination known as a “Grumper,” both from Lancaster.

Along with the winner, Chester County had tires and denim dye from Fort Lawn. The county added custom kitchens and veneer lumber from Chester.

E. & J. Gallo is producing millions of cases of High Noon seltzers a year at its new 1.5 million-square-foot facility in Chester County, South Carolina.
E. & J. Gallo is producing millions of cases of High Noon seltzers a year at its new 1.5 million-square-foot facility in Chester County, South Carolina. Sean McInnis smcinnis@charlotteobserver.com
John Marks
The Herald
John Marks graduated from Furman University in 2004 and joined the Herald in 2005. He covers community growth, municipalities, transportation and education mainly in York County and Lancaster County. The Fort Mill native earned dozens of South Carolina Press Association awards and multiple McClatchy President’s Awards for news coverage in Fort Mill and Lake Wylie. Support my work with a digital subscription
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