A new boutique is opening on Main Street in Rock Hill

A new women’s boutique store is opening on Main Street in Rock Hill.

ElisaGrayce Boutique, which will sell women’s clothing, jewelry and handmade items, will have its grand opening 10 a.m. to 6 p.m. July 26 and 10 a.m. to 5 p.m. July 27 at 148 E. Main St.

Owner Jennifer Panther, a long time Rock Hill resident, said the store started as an online business two years ago mainly selling jewelry.

“We did special events like ChristmasVille and that sort of thing,” Panther said, referring to Rock Hill’s annual holiday festival. “But then we have grown so much that we decided to expand it to become a storefront location.”

The store, which Panther named after her daughter, is stocked with handmade items from local vendors, such as soaps, candles, baby blankets, wine glasses and jewelry.

“We hope that with the growth and with the new apartments here, it will be a good location for us,” Panther said. “And there’s really not that much down here like this, so it’s something new.”

ElisaGrayce also sells Puppie Love T-shirts to support Halfway There Rescue, a Charlotte-area pet rescue organization.

“A lot of people come to us just for the puppy love,” Panther said.

“She’s a great philanthropic, human interest, entrepreneurial person,” said store employee Kim Vichery, who was steaming dresses on Thursday.

Panther said the store will have four part-time employees.

Panther said she hopes the store brings more traffic to the downtown area.

“There’s just nothing down here like this,” she said. “This is unique.”

Hours are 10 a.m.-6 p.m. Tuesday-Friday and 10 a.m.-4 p.m. Saturday. The store’s phone number is 803-554-1098.

This story was originally published July 26, 2019 at 8:11 AM.